Anna Almenar, student of the Degree in Industrial Design and Product Development, and Luis Cebellán, student of the Degree in Advertising and Public Relations, have been the two winners of the ninth edition of the Reset Weekend Castellón, an event sponsored by the Castellón City Council that It has also had the collaboration of the Universitat Jaume I, CEEI Castellón, Diputación de Castellón, Espaitec and Generalitat Valenciana.
Anna Almenar's project under the name Rural Co aims to solve the problem of rural depopulation by creating spaces where people live and work. This methodology that combines personal and professional life is a trend among entrepreneurs around the world. Rural Co aims to bring these spaces, commonly called Co-livings, to rural areas, betting on repopulation with talented people.
Luis Cebellán's project, called MIWC APP, is a smartphone application with which users who need to go to the toilet will be able to locate the best public or private bathrooms closest to their geographical position.
For two days, Almenar and Cebellán have seen how their idea has taken shape, thanks to the teamwork and collaboration of the 18 mentors, so that in less than 48 hours they have been able to have a business plan, a corporate image, a marketing and communication plan, a web platform and even mobile applications.
It should be noted that on behalf of the UJI, professor Cristina González Oñate from the Department of Communication Sciences, the former professor from the Department of Business Administration, David Gobert Teigeiro, and a group of students from Computer Science, Video Games, and Industrial Design participated. , Advertising, Journalism and Audiovisual Communication.


