PROJECT COMPLETED
The MIND project is based on a training platform created by educators, chambers of commerce, universities and companies with the aim of developing and consolidating the skills of unemployed people or recent graduates looking for their first job.
Through this project the following capacities will be worked on:
– Support SMEs in the definition of:
– Strategies to identify the target market/country in which to explore your products
– Entry methods and correct positioning with respect to the competition in the target country
– the most appropriate communication strategies
– Use the appropriate tools to analyze the company's internal and external environment, to evaluate market opportunities, analyze the competition and decide what strategies and tactics to use.
This initiative is in line with the European strategy “Europe 2020 – A strategy for smart, sustainable and inclusive growth”, with the initiative “Europe 2020 – An agenda for new skills and jobs” and the “Education and Training 2020” programme (ET 2020).
This two-year project is being carried out in collaboration with the Chamber of Commerce of Salerno (Italy), PRISM Consulting Srl (Italy), FORMAPAPER – Special Agency of the Chamber of Commerce of Milan (Italy), Chamber of Commerce of Athens (Greece), Lyon Chamber of Commerce (France), Aydin Ticaret Borsasi Chamber of Commerce (Turkey), the Aydin government (Turkey), the Andalusian Institute of Technology (Spain) and the Hellenic American Union (Greece).
