The development, directed exclusively to companies linked to the park, has allowed the firm assistants to assess the difference between innovating and having a culture of innovation and to identify the skills that must be stimulated among the members of the same organization.
Espaitec has organized a day, in its second cycle Recycle't, taught by the expert in leadership and culture of transformation and innovation Fran chuan, on s'has delved into the concept of culture of innovation and how to integrate it into an organization to improve business competitiveness.
During the session, the speaker confronted two concepts linked to the generation of innovation: of a band, the predictive logic, which is the basis for previously analyzing the facts in order to subsequently define the action i, on the other hand, the linteractive logic, a more creative process in which the actions are defined and executed, then the results are collected and analyzed and, finally, new actions are concreted. In this sense, Chuan has stated that "companies have not learned to innovate, but rather have to apply interactive logic more in their business strategy."
On the other hand, the expert has defined the Four steps to promote the culture of innovation in the company: demystify the innovation to put it into our environment and see its particular applications; to line up What is it and what does it represent for every person of us as individuals and as a collective? specify What steps to donate to achieve results that generate new results, isistematitzarThat is to say, put in order all the listings above so that it remains sustainable over time.
Finally, Chuan has highlighted that “the curiosity, the imagination, the creativity techniques i theexperimentation "These are the skills that companies need to encourage among people in the same organization to promote this culture."
FRAN CHUAN
Fran chuan He is an expert in leadership and culture of transformation and innovation, innovation ecosystem coach, council member, disseminator, writer and lecturer. As founding partner and CEO of Dícere Global, he has provided consulting to national and multinational companies.
Its main objective is to accompany organizations in the second cultural transformation to obtain innovative results and promote the culture of innovation. In addition, he is also co-founder and president of InnoQuotient, which offers the online platform based on the questions developed by professors Rao and Weintraub at Babson (Boston).
This activity is part of the cycle Recicla't Espaitec, a set of days that cover both the financing of the Conselleria d'Innovació, Universitats, Ciència i Societat Digital and the purpose of which is to facilitate the million of business qualifications of the firms of Espaitec, research groups of the UJI and business teixit of Castelló.
