We are finalizing the details of the first phase of the UJI Hero project. A scientific and technological dissemination campaign aimed at primary and secondary school students that aims to turn scientists, entrepreneurs and former UJI students into heroes.

The main objective of the campaign is to create new models that serve as inspiration for future generations. That is, the scientific staff, professors, teachers, entrepreneurs and graduates of the Universitat Jaume I become the new idols and heroes to be imitated by the young people of the province. The campaign also aims to socially recognize the work carried out by the public university of Castellón in its 26 years of history, in addition to introducing Castellón society to local heroes who are changing the world.

In this first phase of the campaign we have worked on the profile of entrepreneurial hero, in the coming months the project will focus on scientific profiles of the Universitat Jaume I and former students linked to AlumniSAUJI who have a recognized professional career. With all of them, audiovisual and graphic material will be made to disseminate the campaign among primary and secondary school students in Castellón.

To carry out the entrepreneurial hero campaign, we have had the collaboration of 6 entrepreneurs from Espaitec, three men and three women. Thus, the entrepreneur José Cano of the company The Logic Value has become «Financial Magical Man», a superhero trained at the Universitat Jaume I who, at 38 years old, is already the co-founder of two successful companies in the IT sector. For her part, Diana Franch, graduate in Advertising and Public Relations from the UJI and founding partner of It's The Lemon Pear, Has become "Communication Girl", a superhero who, in addition to being an entrepreneur, uses the power of communication to facilitate the daily lives of small businesses.

Other businessmen and entrepreneurs who have participated in the campaign are: Elena Archilés, from the company  Clap Active Education; Ana Belén García, founder and general director of Dualium; Sergio Aguado representing Cuatroochenta Solutions and Nicolás Manero, from the company 4TIC.

This dissemination action has been funded by the Department of Education, Research, Culture and Sports of the Generalitat Valenciana.

Links to videos:
– UJI Hero Entrepreneur: https://youtu.be/iUMMCXyvGEk
– UJI Hero Entrepreneur: https://youtu.be/1TJLwhe6Zhs

This is finalizing the details of the first phase of the UJI Hero project. A scientific and technological dissemination campaign aimed at primary and secondary school students that aims to turn scientists, entrepreneurs and former UJI students into heroes.

The main objective of the campaign is to create new models that serve as inspiration for future generations. That is to say, that the scientific staff, professor, teacher, entrepreneur and graduate of the Universitat Jaume I It is converted into our new idols and heroes to imitate the young people of the province. The campaign also served as an objective to socially reconèixer the work exercised by the public university of Castelló in the last 26 years of history, in addition to presenting to the Castellón society local heroes who are changing the world.

In this first phase of the campaign the profile ofentrepreneurial hero, in the next few months the project will focus on scientific profiles of the Universitat Jaume I and some students linked to AlumniSAUJI who have a renowned professional background. Amb tots will produce audiovisual and graphic material to disseminate the campaign among primary and secondary students of Castelló.

To carry out the campaign of the hero entrepreneur it has involved the collaboration of 6 entrepreneurs from Espaitec, three men and three gifts. Així, the entrepreneur José Cano of the company The Logic Value has become «Financial Magical Man», a super hero format at the Universitat Jaume I who has been co-founder of two successful companies in the IT sector for 38 years. For her part, Diana Franch, graduate in Advertising and Public Relations for the UJI and founding partner of It's The Lemon Pear, it has become "Communication Girl", a super heroine who, in addition to being an entrepreneur, uses the power of communication to facilitate the day-to-day life of small businesses.

Some of the businessmen and entrepreneurs who have participated in the campaign are: Elena Archilés, from the company  Clap Active Education; Ana Belén García, founder and general director of Dualium; Sergio Aguado representative Cuatroochenta Solutions i Nicolás Manero, from the company 4TIC.

This dissemination action has been carried out with funding from the Department of Education, Research, Culture and Sports of the Generalitat Valenciana.

Links to the videos:


– UJI Hero Entrepreneur: https://youtu.be/iummcxyvgek
– UJI Hero Entrepreneur: https://youtu.be/1tjlwhe6zhs

We are placing the final details to the first phase of the UJI Hero Project. This is a technological and scientific diffusion campaign that addresses primary and secondary education students. It aims to make scientists, entrepreneurs and former UJI students heroes and heroines.

The main objective of this campaign is to create new inspiring models for future generations; that is, the scientific personnel, professors, teachers, entrepreneurs and degree holders from the Universitat Jaume I are to become new idols and heroes/heroines to be imitated by young people in the province of Castellón (eastern Spain). Another of its objectives is to socially recognize the work done by the public university in Castellón during its 26-year history, and to introduce the local heroes/heroines who are changing the world to the Castellón society.

In the first phase of this campaign, we have worked on the entrepreneur hero/heroine profile. Over future months, this project will focus on the scientific profiles from the Universitat Jaume I and of former students who are linked to AlumniSAUJI whose professional career has been recognized. With all these profiles, audiovisual and graphic material will be prepared to disseminate the campaign among primary and secondary education students from Castellón.

Six entrepreneurs from espaitec, three men and three women, have collaborated to conduct the entrepreneur hero/heroine campaign. Entrepreneur José Cano from the company The Logic Value has become a “Financial Magical Man”, a superhero trained at the Universitat Jaume I who, now aged 38, is already the co-founder of two successful companies in the computing sector. Diana Franch, with a UJI Degree in Advertising and Public Relations, and the founding partner of It's The Lemon Pear, you have become a "Communication Girl", a superheroine who, apart from being an entrepreneur, uses her powers of communication to facilitate the day-to-day running of small-sized companies.

The other businesspeople and who entrepreneurs have participated in this campaign are: Elena Archilés from the company  Clap Active Education; Ana Belén García, the founder and General Manager of Dualium; Sergio Aguado, on behalf of Cuatroochenta Solutions; Nicolás Manero from the company 4TIC.

This diffusion action has been financed by the Regional Valencian Ministry of Education, Research, Culture and Sport of the Generalitat Valenciana.

Link to videos:

Male Entrepreneur UJI Hero: https://youtu.be/iUMMCXyvGEk

– Female Entrepreneur UJI Hero:  https://youtu.be/1TJLwhe6Zhs

WEBSITE FINANCED BY: